If we want to seriously address the current century’s challenges, we have to think out of the box. Our goal is to inspire and to deliver tangible ideas and solutions. In order to optimize our participant experience, SB Paris plenary and hub session content, networking opportunities and workshop formats are drastically off the beaten track.

Come on Board

Tuesday April 23RD

Wednesday April 24TH

Thursday April 25TH


At L’Oréal, we are committed to transforming our business. Forums like Sustainable Brands provide us with the opportunity to engage with a multiplicity of stakeholders to harness collective thinking and action to accelerate our own progress and hopefully inspire others.

A lawyer by training, Alexandra specialized in human rights. She began her career at a law firm and then worked for Amnesty International in Germany. For the next ten years, Alexandra worked at organizations specializing in CSR, diversity, change management and sustainability.

In 2012, she joined L’Oréal as Chief Sustainability Officer, launching “Sharing Beauty With All”, L’Oréal’s sustainability program, which sets commitments for 2020 addressing the company’s impact across its value chain.

In 2017 Alexandra was appointed Chief Corporate Responsibility Officer, becoming the Executive Vice President of the L’Oréal Foundation in addition to her role as head of the CSR & Sustainability Department.